The Emission Apparel is a brand where their love for the ocean and the thrill of fishing along the west coast of Australia inspire every stitch and seam of their clothing line. Designed for the avid fisherman, the clothes celebrate the spirit of ocean fishing and are made to withstand the dynamic conditions of the sea.

The design was to recreate the brand's main website as well as to establish a new visual identity that was in line with their goals and mission.